The entire front of the building would be redone as each movie would come in. The advetise was in fact the movie theatre itself. I found several off these old front shots in the collection of John H. Kilduff and Patricia K. Paul, most dating from around the 1950's. The photographs survived well over the years, and I posted a few years back, but have recently seen the same photographs on all types of sites, and have sadly had to hallmark them on the Kilduff's site. My guess is the theatre front would be redone after the theatre closed, and after all the work was done, they would get a photo of the front before calling it a day, or like a morning.
